Event Title

Health Promotion Planning:  An Intervention Mapping Approach

Monday, May 10, 2021 - Friday, May 14, 2021   
9:00 AM - 4:00 PM
Course will be delivered “live” via Webex as a continuing education course for professionals in public health. (Webex link will be sent to participants prior to the course).



Intervention Mapping (IM) offers a step-by-step process for developing intervention and implementation strategies. We have taught this course to over 500 participants on four continents and will be able to link participants to colleagues who are using the IM process.

All participants receive a copy of Bartholomew Eldredge, Markham, Ruiter, Fernandez, Kok and Parcel's recent text, Planning Health Promotion: An Intervention Mapping Approach. 4th Ed. San Francisco, CA: Jossey-Bass, 2016.

We also suggest the following readings: Green and Kreuter, Health Promotion Planning: An Educational and Ecological Approach, 4th Ed. McGraw Hill, 2005. Glanz, Rimer, and Viswanath, Health Behavior and Health Education: Theory, Research, and Practice, 5th edition, Jossey-Bass, 2015.


Intended audience: Health Promotion professionals and faculty interested in learning a systematic approach to planning theory and evidence-based interventions.

Goals of the Course

This course aims to build knowledge and skills in developing, adapting, and implementing theory-informed and evidence-based health promotion programs and interventions rooted in the behavioral and social sciences. It will also address “Implementation Mapping”, using Intervention Mapping for planning implementation strategies. Participants will participate in creating an initial program plan for a topic of their interest by following a planning process that includes conducting an initial needs assessment, developing the program, developing implementation strategies, and crafting an evaluation plan. The course format includes lectures, small group work using problem based learning, group discussions, and presentations of student projects.

Learning Objectives

At the end of this course, participants will be able to:


1. Describe how to incorporate community based participatory planning approaches into any health promotion effort.

2. Use empirical research and theoretical constructs to develop a logic model of change that describes behavioral and environmental factors influencing health and the determinants influencing these.

3. Create a matrix of change objectives for each level of intervention planning (individual, interpersonal, organizational, community, and societal) and select or design practical applications for applying the methods to the intervention.

4. Develop implementation strategies to improve adoption, implementation, and maintenance of programs.

5. Develop a full program logic model for evaluation and write evaluation questions.

UTH/MD Anderson-Affiliated
Non-Affiliated $750


If you have questions about registration, please contact:

Peggy Tate
Center for Health Promotion and Prevention Research





Christine Markham, PhD, Professor and Interim Department Chair, UTHealth School of Public Health, Department of Health Promotion and Behavioral Sciences, Center for Health Promotion and Prevention Research.


Maria E. Fernandez, PhD, Professor, UTHealth School of Public Health, Director, Center for Health Promotion & Prevention Research.

Time & Location

Large Group Session: 9–11 a.m.; Small Group Session: 1-3 p.m. (11-1pm & 3-4pm: Individual work/“office hours” for instructors).

Location: Course will be delivered “live” via Webex.