University of Pennsylvania Graduate School of Education

Collegiate Athletics for Senior Leaders: Systems, Finance and Governance

View all Penn GSE Virtual Institutes

Program Dates: October 12, 19, and 26, 2021

Penn Men's Basketball team playing in the 2016 Ivy League Final against Harvard University. Photo by Eric Sucar, University of Pennsylvania.

Penn GSE Virtual Institutes bring Penn's faculty and resources to teachers, educators and leaders across the globe. In these innovative professional learning modules, participants engage in real-time, online group sessions as well as reflect and learn at their own pace in asynchronous sessions. Institutes typically span three consecutive half days, allowing participants to accelerate their learning while continuing to fulfill their professional obligations.


Participants who successfully complete this Virtual Institute will receive a Penn GSE Certificate of Participation.

Senior campus administrators are invited to enroll in this Virtual Institute either as a standalone program, or as a part of a four-part Certificate Program in Collegiate Athletics for Senior Leaders.

Virtual Institute Information

This Virtual Institute focuses on the broader structures and regulations senior campus administrators providing oversight must understand to ensure the athletics department's transparency, while mitigating legal and risk exposure. Across each institution, a wide range of personnel both inside and outside the athletics department have different NCAA responsibilities. Understanding how each role contributes to a successful athletic program is crucial, and allows for broader conversations about institutional priorities.


In this Virtual Institute, you will examine the complexities that federal regulations, conference alignment with peers, medical care and liability responsibilities, and revenue generation bring to college athletics. Leaders will discuss the power differentials within athletic programs that can skew campus priorities, while developing strategies to address them. Furthermore, you will learn the intricacies of financial aid, proper supervision of coaching staffs, and becoming a fully compliant program with Title IX.


Who Should Enroll

This program is ideal for Presidential Cabinet members, new Presidents, senior campus administrators and those who aspire to move into those roles. This institute can strengthen your candidacy with this unique, first of its kind educational certificate.

This program is well suited for:

  • Presidential cabinet members
  • New presidents
  • Financial officers
  • Enrollment managers
  • Deans
  • Provosts
  • Development officers
  • Student affairs officers
  • Facility and capital project officers


Key Topics
  1. How College Athletics Revenue Systems Operate
  2. Institutional branding and admissions –how athletics fits in
  3. Campus Athletic Budgets-where does the money come from and where does it go?
  4. Campus and athlete medical insurance and coverage analysis-the emerging costs and responsibilities to manage athlete care
  5. The role of Athletic Conferences
  6. Title IX full compliance review
  7. Financial Aid and student-athlete debt
  8. Workforce and employment dynamics: Incentives and longstanding economic imbalances in athletics department staffing patterns
  9. Coach supervision and power differentials

Looking for more? Enroll in the full Certificate Program

To earn your Certificate in Collegiate Athletics for Senior Leaders, you must complete all three virtual institutes as well as a final report. Visit the Collegiate Athletics for Senior Leaders Certificate Program webpage to learn more.

If you are interested in participating in this Institute as a standalone program, please click on the red 'Enroll Now' button to access the enrollment form.

Academic Director
Penn GSE Faculty Karen Weaver

Dr. Karen Weaver

Adjunct Assistant Professor

Higher Education Division
Penn Graduate School of Education



Registration Close Date: October 7, 2021


3 nonconsecutive days



Daily synchronous sessions: 5:00–8:00pm ET
Asynchronous work per day: 2 hours


Standard rate: $600
Early bird rate: $450*
Group rate: $450 per person**

*Early bird rate available until 09/12/2021
**Group rate available for 4+ from the same organization. Contact for more information.


Penn GSE Certificate of Participation



Contact Us

Please contact with any questions about this program.

Cancellation and Refund Policy

If you have to cancel your registration prior to the program's start date, you will receive a fee credit, valid for one year, for a future Penn GSE Virtual Institute. If Penn GSE must cancel your registration, we will refund your payment in full, or you may request a fee credit as above.